A client of mine is getting 13% to 31% reply rates in his outbound campaigns. Here’s how:
→ Super narrow targeting, the smallest campaign has 79 prospects, the largest has 387.
→ Short emails which talk about a specific pain point and allude to a solution
→ A “soft” CTA asking for interest
Outbound emails still work…if you know how to do them right!
Here’s the link to the cold email framework I shared with him that can achieve an average 15% reply rate in the first comments.