Video: 9 Sales Process Improvements An Agency Client Made To Close More Deals

Table of Contents

As an Agency Owner, it can often be hard to know exactly how to increase revenue.

The default strategy is to generate more pipeline.

But this is a mistake…

If your sales process is inefficient.

Before focusing on any net new pipeline activity, you need to make sure that you’re not loosing money from existing deals.

In this video I walk through 9 improvements to the sales process for an agency client I’m working with.

In the first 30 days we:
✅ Developed detailed ICP and Personas
✅ Improved the ‘schedule a call’ process
✅ Started using to record discovery calls
✅ Created several sales assets to support deals
✅ Implemented a discovery call script
✅ Improved the post discovery call email follow ups
✅ Added custom fields and automations in the CRM
✅ Introduced daily, weekly, monthly sales tasks
✅ Improved the Proposal content

I also share how these improvements are focussed on closing more deals and why this is important.