Content Collab š¤
Sharing no fluff advice, strategies and tactics to help agency owners generate more pipeline and close more deals.
On this page you’ll find more information about the topics I can contribute to as well as examples of content I’ve produced in the past.
Content, content, content.
Those that know me well are aware of how passionate I am about sales.
In particular, helping agency owners with their pipeline generation and closing deals faster.
And I’m on a mission to share as much value as I can with agency owners.
Some of the topics I can speak for days about include:
Sales and new business topics
- Building a repeatable, scalable outbound sales machine
- Lead sourcing playbooks to identify prospects who are āproblem awareā
- How to effectively personalise prospecting emails
- How to close deals faster
- Conducting effective qualification and discovery calls
Other Agency related topics
- Client Onboarding
- Referral, Retention & Renewal
- Service Delivery
- Hiring & Firing
- Marketing
- Operations
- Remote work & culture
If you have a blog, podcast or campaign and your agency audience would find it valuable to learn how to increase their revenue through sales, then please let me know.Ā
Here are examples of content Iāve either created or contributed to:
About Mark Colgan.
I have over 14 years of experience in B2B Sales and Marketing (mostly SaaS and Agencies) having worked at FTSE 50 companies to venture-backed startups and more recently in bootstrapped productised service agencies.
Iām a Techstars Alumni and regularly speak at events and contribute to industry publications on the topic of sales and marketing.
I started working at the coalface of sales in the boiler room environment of recruitment agencies. After a few years in recruitment I moved into Marketing and led the implementation of several CRM and MarTech stacks (before it was even called RevOps).
More recently Iāve led a 100+ remote person agency in the lead research space as General Manager at TaskDrive.
In June 2020 I co-founded a Podcast PR Agency which serves B2B SaaS companies like Gong, Paddle, Hopin, Genesys, Treasure Data and hundreds more. As CEO, I was responsible for the HR, Operations and led the GTM efforts, generating over $1,000,000 in revenue before facilitating an acquisition and exiting in December 2022.
āWhat makes you different?ā
- Iāve personally closed over $1,000,000 in revenue in the last 2.5 years.
- Iāve generated millions of dollars in net new ARR for Agencies and B2B SaaS and companies over the past 5 years.
- I recently exited a Digital PR Agency that relies on pitching customers as interview guests on podcasts (via email and social media) where we achieve an average 65% response rate (often higher).
- I previously ran TaskDrive, a lead research and data enrichment service, and oversaw the optimisation of 100ās of customersā outbound email campaigns
- I lead the Outbound Prospecting course and Cold Email Writing Bootcamp at Sales Impact Academy and have coached 1000ās of SDRās.
- Iāve advised and optimised over 200 companies outbound prospecting campaigns and speak with dozens of founders each month.
People come to me when theyāre struggling to get replies, book meetings, and close deals through outbound prospecting.
Iām originally from the UK, but currently live in Lisbon, where I spend a lot of time trying not to get too sunburnt (even in winter), organising events and spending time with friends. Iām an average golfer, getting into cycling and love travelling.
I take my work seriously, but also like to enjoy life. Youāll often hear me saying āpor que no?ā (why not?) to anything that sounds fun or gets the heart racing like wingwalking, skydiving and paramotoring.